Intel shows how
Wonderful Gets Done.

Intel - one of the main ingredients that operates our world - needed to show the world all the wonderful things it can do with simply an idea and Intel inside.

PS: Ask me about crafty in Italy 😍

When the world & production shut down in 2020, we needed to pivot quickly to create a spot that showcased all of unique deployments that used Intel technology. Our solve? One actor. A very safe soundstage. And lots of projections mapping.

At the heart of Intel technology is a human story. To showcase a treasured customer, we crafted a docu-style short film that zeroes in on the real-world realities of cloud-to-edge computing. Outtakes and short talking points became rich social content.

This series of print ads brought a human-centered focus to tech-heavy content.